The physical world and the online world Special Database have a lot in common. In online marketing, people often forget to reflect on how certain forms of targeting actually come across in the physical world. What would happen if you saw the same commercial on TV 10 times, during 1 ad unit? And what would happen if you were continuously bombarded Special Database by sellers with completely irrelevant offers during your shopping visit? In fact, the same principle applies to online display. Moreover, you cannot expect people to immediately take action after seeing your banners. You can't even expect this after showing 10 banner impressions in 1 day and not even after showing 20 banner Special Database impressions over several days.
But how are you successful with your Special Database prospecting strategy? With the 7 steps below I hope to lift a small corner of the veil. 1. Take a phased approach You've probably heard of different models of persuasion. See-Think-Do-Care, AIDA and many other models. In fact, they all come down to the same thing, make sure you approach your Special Database online marketing in phases. Your message, timing and audience differ per phase the consumer is in. It is almost impossible to convince a person with one type of expression of your product and to encourage them to take Special Database action. First of all, you want to trigger people in the right way.
You want to address them on Special Database their (latent) need. Try to focus on the target group, what is going on with these people and what drives them? What you hear a lot is that you can directly bombard a new target group with offers and calls-to-actions. This often has the opposite effect, the target group will be more likely to shut up for your Special Database concept. Actually a bit comparable to an annoying street vendor, who has to 'sell' an essential charity. Also read: Want to work even more efficiently with Google Ads? Use the Google Ads Editor See Think Do Care We start from the See-Think-Do-Care model, where 'Care' stands for reactivation. I deliberately disregard Special Database this, because in this article I focus on the acquisition.